Client

SPCA Wellington

Work

Graphic Design, Brand Design, Illustration, Marketing, Print Design & Management

Brief

Whatever the brief, whether it’s communicating the annual accounts to designing the in-house cafe brand, to advocating social change with desexing pet programs, Wonderlab loves working for Wellington’s SPCA. This time we were asked to brand their new coffee venture ‘Noah’s Cart’.

Branded mobile coffee cart with animal illustration by brand designers Wonderlab.
Person holding a branded coffee cup designed by ad agency Wonderlab
Banner flag showing the application of a new coffee cart brand by Wonderlab.
Street sign with an illustrated cafe identity design by Wonderlab
The project

Animals, community and coffee!

The brief

Our local SPCA occupies an amazing building that has become a true hub of the Wellington community. They wanted a fun, family and animal focused coffee brand to keep Wellingtonians well caffeinated during their visit.

Great illustration

Practical too, with easily editable components that could be reused as required.

Great typography

We created a fun logo that would appeal to adults and kids alike.